IBM

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Best Linux Marketing Campaigns

I have long held the opinion that one of the biggest problems holding back Linux-based systems from dominating (market-share-wise) in the desktop computing space...is marketing. Our lack of attention-grabbing, hearts-and-minds-winning marketing is, in my oh-so-humble opinion, one of the most glaring weaknesses of the Free and Open Source Software world. But, in a way, me saying that really isn't fair.
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Linux and Supercomputers

As we sit here, in the year Two Thousand and Eighteen (better known as "the future, where the robots live"), our beloved Linux is the undisputed king of supercomputing. Of the top 500 supercomputers in the world, approximately zero of them don't run Linux (give or take...zero).
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Jean Staten Healy: IBM's Worldwide Linux Strategy

In October of 2000, IBM CEO Louis Gerstner announced that the company would investing $1 billion in Linux development. This announcement came off the heels of two substantial developments in the industry. Google, unknown at the time, appeared with Linux servers in 1998, and Dell announced they would begin pre-installing Linux on select servers in 1999.