Advertising

Best Linux Marketing Campaigns

I have long held the opinion that one of the biggest problems holding back Linux-based systems from dominating (market-share-wise) in the desktop computing space...is marketing. Our lack of attention-grabbing, hearts-and-minds-winning marketing is, in my oh-so-humble opinion, one of the most glaring weaknesses of the Free and Open Source Software world. But, in a way, me saying that really isn't fair.

Neuranet's Flexitive

The new Interactive Advertising Bureau (IAB) Standard Ad Unit Portfolio's support for flexible ads is intended to improve the ad experience for users and boost revenue potential for advertisers.

Celtra's AdCreator Platform

Mobile advertising campaigns today are often hampered by broken, non-viewable ads with a poor UX experience. An important open-source initiative aimed at solving this problem and making the web better for all is the AMP Project, which enables the creation of websites and ads that are consistently fast, beautiful and high-performing across devices and distribution platforms.

The Problem with "Content"

Back in the early '00s, John Perry Barlow said "I didn't start hearing about 'content' until the container business felt threatened." Linux Journal was one of those containers—so was every other magazine, newspaper and broadcast station.

Progress on Privacy

The internet didn't come with privacy, any more than the planet did. But at least the planet had nature, which provided raw materials for the privacy technologies we call clothing and shelter. On the net, we use human nature to make our own raw materials. Those include code, protocols, standards, frameworks and best practices, such as those behind free and open-source software.