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Stop the Presses, LJ Index and more.
LJ INDEX—March, 2000
  1. Position of Procter & Gamble as a “branding” company: #1

  2. Number of Procter & Gamble brands: >300

  3. Percentage of U.S. households with at least one P&G brand product: 98

  4. Number of categories where P&G has the #1 or #2 brand: 32

  5. Place of Procter & Gamble in the series of companies that have employed AOL chairman Steve Case: #1

  6. Year by which AOL's estimated advertising revenues will pass those of ABC or CBS: 2003

  7. AOL advertising revenues in the year ending June 1999: $1 billion US

  8. Number of web pages that contain the word “brand”: 1,699,630

  9. Number of web pages that contain the word “branding”: 92,288

  10. Estimated year when Egyptians first branded cattle: 2000 B.C.

  11. Range among estimates of 1999 Internet advertising revenues by 14 research resources: $839 million-$5 billion US

  12. Estimated amount spent on advertising by Linux companies in 1999: $15 million US

  13. Date on the fourth day of the current year, according to the I-Advertising and Seinfeld web sites: January 4, 19100

  14. Same date on the Oldham Chronicle site: Tuesday, January 04, 100

  15. Same date on the Gigabyte site: January 4, 2100

  16. Same date on the Case Western Reserve site: Tue. Jan 04 1900 EST

  17. Number of J Builder for Linux downloads by December 1999: ~100,000

  18. Number of J Builder for Windows downloads by December 1999: 50,000

  19. Building number on the Microsoft campus where Bill Gates works: 8

  20. Number of theses nailed to the Wittenberg Church by Martin Luther in 1517: 95

  21. Number of theses to begin the Cluetrain Manifesto (1999): 95

  22. Year Marx and Engels published the Communist Manifesto: 1848

  23. Months after publication Marx became editor for an industrialist-funded newspaper: 2

  24. Months before publication of the Cluetrain Manifesto Doc Searls became Senior Editor of LJ: 7

  25. Number of women named to Linux Magazine's Who's Who in Linux: 0

  26. Amount, in stock, RHAT paid to “merge” with HKS, Inc.:$97,000,000 US

  27. Amount the world has spent since 1977 on licensed Star Wars merchandise: $4,500,000,000 US

  28. Expenditures which the Pentagon could not account for last year:$22,000,000,000 US

  29. Fee charged by a Pennsylvania cyber-psychologist for on-line treatment of Internet addiction, per minute: $1.50 US

Sources
  • 1-18: Sloan Brands, Procter & Gamble, Fast Search & Transfer ASA, Inprise, Fortune, I-Advertising, Linux Journal, The Register

  • 23, 28, 29, 30: Harper's

  • 19-22, 24: Jason Schumaker

  • 25: http://www.linuxgrrls.org/

  • 27: LinuxToday

THEY SAID IT...

We think IT managers would be irresponsible not to take a hard look at Linux and consider it as a platform for new applications. The year 2000 will be marked by the rise of Linux and the release of Windows 2000, creating real choice among operating systems. There is a risk, however, that Wall Street greed-mongers could ruin it all by overheating expectations and seeking to turn a leading Linux player, such as Red Hat, into the next software monopoly.

—Editorial in PC Week

Amazon has obtained a U.S. patent (5,960,411) on an important and obvious idea for e-commerce: the idea that your command in a web browser to buy a certain item can carry along information about your identity...Amazon has sued to block the use of this simple idea, showing that they truly intend to monopolize it. This is an attack against the World Wide Web and against e-commerce in general.

—Richard Stallman in Linux Today

Source code is like manure, if you spread it around things grow. If you hoard it, it just smells bad.

—Zachary Kessin in Slashdot

Gates' Law: Every 18 months, the speed of software halves.

—Omer Shenker in Slashdot

Communication has changed so rapidly in the last 20 years. E-mail, which now sends data hurtling across vast distances at the speed of light, has replaced primitive forms of communication such as smoke signals, which sent data hurtling across vast distances at the speed of light.

—Steve Martin in The New York Times

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—HTML metatag for “A Brief History of Olestra”

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