October 2011 Issue
I just downloaded the October 2011 and started reading it. Got to the bottom of the left column on page 8 and had to scroll back to the top of the page to continue reading. Reading page 9 was worse by about a quarter page.
If you are going to use a printed page format for the digital edition, you will have lost another subscriber because there is way to much scrolling.
F1 for HELP